Marketing, Distribution and Logistics

  • Marketing, Distribution, and Logistics Programs of Study

    • Marketing Management 
    • Supply Chain Management 

    Marketing Management Courses & Sequencing 

    • Level 1 -C12H26 Introduction to Business and Marketing 
      • 1 credit, open to grades 9 & 10
      • Introduction to Business and Marketing is an introductory course designed to give students an overview of the Business Management and Administration, Marketing, and Finance career clusters. The course helps students prepare for the growing complexities of the business world by examining basic principles of business, marketing, and finance in addition to exploring key aspects of leadership, ethical and social responsibilities, and careers. Students’ academic skills in communications, mathematics, and economics are reinforced with activities modeled in the context of business topics.
    • Level 2 - C12H29 Marketing and Management I: Principles or C12H29H Honors Marketing and Management I
      • 1 credit, prerequisite(s): Introduction to Business & Marketing
      • Satisfies the Economics graduation credit
      • Marketing and Management I: Principles focus on the study of marketing concepts and their practical applications. Students will examine the risks and challenges that marketers face to establish a competitive edge in the sale of products and services. Topics covered include foundational marketing functions such as promotion, distribution, and selling, as well as coverage of economics fundamentals, international marketing, and career development.
    • Level 3 - C12H30 Marketing and Management II: Advanced Strategies or C12H30H Honors Marketing and Management
      • 1 credit, prerequisite(s): Introduction to Business & Marketing, Marketing and Management I: Principles 
      • Marketing & Management II: Advanced Strategies is a study of marketing concepts and principles used in management. Students will examine the challenges, responsibilities, and risks managers face in today's workplace. Subject matter includes finance, business ownership, risk management, marketing information systems, purchasing, promotion, and human resource skills.
    • Level 4 - C31H04 Retail Operations 
      • 1 credit, prerequisite(s): Introduction to Business & Marketing, Marketing and Management I: Principles, Marketing and Management II: Advanced Strategies 
      • Satisfies the Economics graduation credit
      • Retail Operations is designed to challenge students with the real world of supply chain management and merchandising services. The standards in this course are designed to prepare students with skills and knowledge related to buying, selling, human resource management, business operations, product management, promotion, and customer service. Decision-making skills, financial\ management, customer relations, ethics, and legal issues are also addressed. Upon completion of this applied knowledge course, proficient students will have skills essential for entering careers as retail associates at entry and mid-level management as well as be prepared to enter postsecondary programs in business and marketing
     

    Supply Chain Management Courses & Sequencing 

     
     
     
    •  Level 1 -C12H26 Introduction to Business and Marketing 
      • 1 credit, open to grades 9 & 10
      • Introduction to Business and Marketing is an introductory course designed to give students an overview of the Business Management and Administration, Marketing, and Finance career clusters. The course helps students prepare for the growing complexities of the business world by examining basic principles of business, marketing, and finance in addition to exploring key aspects of leadership, ethical and social responsibilities, and careers. Students’ academic skills in communications, mathematics, and economics are reinforced with activities modeled in the context of business topics.
    • Level 2 -C31H06 Foundations of Supply Chain Management 
      • 1 credit, prerequisite(s): Introduction to Business and Marketing 
      • Foundations of Supply Chain Management exposes students to careers and businesses involved in the planning, management, and movement of people, materials, and products by road, air, rail, pipeline, and water. As an introduction to this important and globally evolving field, this course covers the basic principles of logistics, reviews the history and development of distribution networks, and examines how they function within the dynamics of the supply chain.
    • Level 3 - C31H07 Supply Chain Management I
      • 1 credit, prerequisite(s): Introduction to Business and Marketing, Foundations of Supply Chain Management 
      • Supply Chain Management I: Warehousing and Distribution prepares students for entry into the
        warehouse and distribution career field. Course content emphasizes a deep understanding of the
        dynamics of distribution and logistics operations, the warehousing skills needed for the tracking and managing of inventory, and the problem-solving skills used by logisticians in today’s complex business environments.
    • Level 4 Option 1- C31H08 Supply Chain Management II
      • 1 credit, prerequisite(s): Introduction to Business and Marketing, Foundations of Supply Chain Management, Supply Chain Management I
      • Supply Chain Management II: Management and Logistics prepare students for a capstone learning experience in logistics, planning, and management systems. A range of business taskswill be undertaken to support the operation of supply chain processes including coordinating and controlling the order cycle and associated information systems. Through exposure to crucial business activities such as project management, analyzing logistical problems, and producing new solutions, students will acquire advanced skills related to business professionalism, ethics, policies, and communication.
    • Level 4 Option 2 -C31H09H Honors Supply Chain Management Practicum (WBL)
      • 1 credit, prerequisite(s): Introduction to Business and Marketing, Foundations of Supply Chain Management, Supply Chain Management I, Supply Chain Management II
      • Supply Chain Management Practicum is a capstone course intended to provide students with the opportunity to apply the skills and knowledge learned in previous Supply Chain courses within an authentic business setting.

    Optional Course that can replace any Level 4 CTE Course

    • C25H16 Work-Based Learning: Career Practicum (WBL)
      • 1 credit, up to 2 credits per year, open to grades 11 & 12
      • Admission into this class is by application only. A student must have a 90% attendance rate for the semester immediately preceding enrollment in this class. Their place of employment must correlate to their chosen Elective Focus and a significant portion of the hours worked must be during the normal school day.
        Students must be enrolled in a CTE that is related to their job. Students must maintain school attendance of a minimum of 90%, passing grades in all courses, and be able to legally drive to the job site. This course allows students to leave the school campus daily to gain real-world occupational experience.